Browse Data and Analysis

The Japanese food market was valued at $424 billion in 2023 with retail sales accounting for $198 billion (47 percent) and foodservice sales accounting for $226 billion (53 percent).

On June 10, 2025, Japan’s Ministry of Economy, Trade and Industry (METI) introduced an action plan to introduce E10 and E20 gasoline. As part of this plan, Japan aims to introduce a nationwide E10 gasoline option by 2030.

New Zealand continues to be an important market for U.S. agricultural exports. In 2024, New Zealand’s imports of U.S. agricultural products rose by $50 million compared to 2023 to $571 million.

Sales in Japan’s frozen food market have been increasing year by year, reaching a record high in 2023.

The Consumer Affairs Agency (CAA) of Japan proposed revisions of Japan’s maximum residue levels for five agricultural chemicals (Esprocarb, Ethaboxam, Picarbutrazox, Polyoxorim zinc, and Trifloxystrobin) for various agricultural commodities.

The Government of New Zealand has introduced new legislation to the House of Representatives to ban large scale farm-to-forestry conversions.

New Zealand fluid milk production is estimated at 21.7 million metric tons (MMT) for the 2025 market year (MY). This is slightly above the previous 5-year average of 21.6 MMT and a slight increase compared to MY 2024.

The 2024 U.S. Agricultural Export Yearbook provides a statistical summary of U.S. agricultural commodity exports to the world during the 2024 calendar year.

In March 2025, ATO Tokyo organized a USA Pavilion at FOODEX Japan, one of the largest international trade-only food shows in Asia that provides a strong venue for U.S. food companies to find importers and increase distribution in Japan and other Asian markets.

The Ministry of Agriculture, Forestry and Fisheries (MAFF) invites public comments on three different proposed Japan Agricultural Standard (JAS) revisions until May 17, 2025.

On April 16, 2025, the Ministry of Agriculture, Forestry and Fisheries (MAFF) of the Government of Japan opened a domestic public comment period on its revision of the safety regulations of feeds and feed additives produced with biotechnology.

New Zealand’s grain and feed sector is relatively small on a global scale, producing around 2.1 million metric tons (MMT) annually, well below the country’s total demand for feed, leading to the import of approximately 60 percent of its grain and feed needs.