South Korea: Wine Market Report
Despite a challenging economic environment, the South Korean wine market continues to expand. Korea’s wine imports in 2015 totaled a record high $190 million, up four percent from 2014. The United States remained the fourth largest supplier of wine to Korea by shipping a record high $23 million during the period, up nine percent from the previous year. While American wine faces elevated competition against products from export-oriented competitors, American wine should remain one of the top choices of Korean wine consumers as it is firmly positioned in the market for its unique quality and fair value.
