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- (-) July 2024
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This market study examines consumer perceptions and receptivity towards purchasing U.S. foods and how those products may be successfully marketed in Senegal.
Pakistan is the 28th largest export market for U.S. food and agricultural-related products, with U.S. exports surpassing $930 million in 2023. The top U.S. exports to Pakistan were cotton, planting seeds, tree nuts, dairy products, pulses, and forestry products.
Senegal is a $3 billion dollar market for food and agricultural imports, including $1.3 billion in consumer-oriented products. The United States captures less than one percent of market share, with agricultural exports valued at 20 million dollars in 2023, including $12.3 million in consumer-oriented foods.