Browse Data and Analysis

The HRI sector is witnessing remarkable growth, fueled by urbanization, a surging population, rising disposable incomes, shifting social and cultural trends, and a thriving tourism industry. The Saudi food retail market, currently valued at $30 billion, is projected to grow by another $15 billion by 2030.

The ongoing transformation of Saudi Arabia bodes well for the retail food sector. In 2023, the Saudi food retail market was estimated at more than $51 billion and projected to increase by more than 5 percent annually in the coming years due to the continued urbanization, growing population, changing shopping habits, expansion of physical store locations , and increasing popularity of online platforms.

In 2023, the United States held a 29.1 percent share of the consumer-oriented food and beverage market in Honduras, a slight decrease of 1.3 percent from 2022.

The Kingdom of Saudi Arabia’s (KSA) regulations allow the importation of biotech plant products, but they are required to be labeled if they contain more than one percent genetically engineered (GE) plant ingredients. As a result, many retail packaged food importers do not import biotech foods due to concerns that biotech labeling could jeopardize their image.

Honduras has made no modifications to its existing regulatory framework regarding genetically engineered (GE) crops. As of October 2024, planted area of GE corn in Honduras has increased by 29 percent from the previous year, rising from 52,000 to 67,000 hectares. In 2024, the National Committee on Biotechnology and Biosecurity approved six events.

The National Plant, Animal Health and Food Safety Service (SENASA) is the regulatory agency in Honduras that is responsible for the inspection of all agricultural products that enter the country.

SENASA and ARSA have made significant progress in expediting import procedures with the introduction of online options for requesting import permits and sanitary authorizations of imported raw materials that provide immediate electronic delivery to ports of entry.

Total Saudi wheat imports for 2024/25 are forecast to reach 4.25 MMT, an increase of 2 percent over marketing year (MY) 2023/24.

In 2023, Honduras’s consumer-oriented imports from the United States reached $553 million, making it the second-largest importer in Central America, after Guatemala.

The major export certificates required by Saudi Arabia’s regulatory and import control agencies are included in this Food and Agricultural Import Regulations and Standards (FAIRS) - Certificates Report. These certificates are required for the importation of food and agricultural products into the Kingdom. Information in this report supplements the FAIRS Annual Country Report.

Saudi Arabia has published numerous regulations and standards over the years. While many of these regulations (both mandatory and voluntary) were notified to the World Trade Organization (WTO), most were immediately implemented making it difficult for U.S. exporters to adjust or comment.

The total value of U.S. agricultural exports to Honduras in 2023 reached $1.3 billion, with a 39 percent (%) market share, and a 4 % decrease from the previous year.